Why We Exist

"EMI is the cultivation of many years which I spent trying to understand what led to the best outcomes in athletic development. What I observed was that those who were most centered and connected to their desire for growth were most happy and fulfilled. This led to programming growth conversations with players and the team. Through EMI, we can expand this impact into a larger community by partnering with each team to help guide them on their journey. I believe this can be a game changer as we begin to incorporate growth focused programming into every aspect of what we do."

Travis Knight - Creative Founder

Our Mission

We are changing the way individuals succeed by enhancing personal fulfillment and performance through proactive conversations. We want people to walk away from these conversations with renewed perspective and awareness in their own lives, while simultaneously changing how they impact others.

Our Team

Our team of professionals are experts in performance, bringing our methodology from Division-I athletics, professional sports, academia, and the military.

Matt Jones

Director of Training Curriculum

Sophie krauel (whittle)

director of marketing

Travis Knight

creative founder

Taylor Finley

director of mental wellness

Jack Krauel

Director of Business development

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